AliExpress was officially launched in April 2010. It is the only online trading platform under Alibaba for the global market and is called the "international version of Taobao" by the majority of sellers. AliExpress faces overseas buyers, mainly in English, secures transactions through Alipay international accounts, and uses international express delivery. It is a foreign trade online trading platform that integrates orders, payments, and logistics. It is the third-largest English online shopping website in the world.
AliExpress and Taobao are essentially the same, both are online trading platforms created by Ali Group. The biggest difference on the surface is that they target different customers. AliExpress is mainly for Internet users in the world except for China, and Taobao is mainly for Internet users in China, Hong Kong, Macau, and Taiwan.
Some basic differences between Taobao and AliExpress are
- Taobao and AliExpress have different audience groups. Taobao targets the domestic market and contacts domestic buyers; while AliExpress targets foreign markets and contacts buyers from all over the world except mainland China. When choosing a category, sellers must take into account the differences in preferences, models, and so on between foreign buyers and domestic buyers.
- The speed of capital turnover is different. Taobao's capital turnover cycle is very fast, generally no more than 15 days, and it is very likely that buyers will be able to confirm receipt of the goods within 2-5 days and then Alipay will release the payment. However, due to logistics reasons and communication with customers, it may take 30 or even more than 60 days for AliExpress to let the buyer confirm the loan or the system automatically releases the loan, which may cause a large number of funds to accumulate and cause the seller's cash flow.
- There is a big difference between international logistics and domestic logistics. Domestic logistics is only a very simple product packaging-delivery-signing and other links, but international logistics will involve the selection of logistics companies, domestic customs declaration, foreign customs clearance, and other links. The choice of logistics company should take into account the cost of return.
- Domestic e-commerce makes it impossible for many regions or countries that are far apart to conduct bilateral trade, or the cost of bilateral trade is relatively high. Cross-border e-commerce completely solves this problem, and different countries or regions can implement transactions through the Internet.